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The process of adding RDFa to Best Buy's webpages began ... the company began to look for ways to get more visibilit...
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The process of adding RDFa to Best Buy's webpages began two years ago, when the company began to look for ways to get more visibility to its stores on the Web. "At that time," said Myers, "it was difficult for users to find basic store information like store location and hours."
To solve this dilemma, Best Buy gave each store its own blog.
Best Buy employees entered information into the blogs every day, using online forms that output RDFa. Myers told us that the use of RDFa makes "human input from our store employees more visible on the Web."
Best Buy is using Good Relations, a Semantic Web vocabulary for e-commerce that describes product, price, and company data.
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<p>The process of adding RDFa to Best Buy's webpages began two years ago, when the company began to look for ways to get more visibility to its stores on the Web. "At that time," said Myers, "it was difficult for users to find basic store information like store location and hours." </p> <p>To solve this dilemma, Best Buy gave each store its own blog.</p> <p><img src="http://www.readwriteweb.com/images/best_buy_rdfa.jpg"></p> <p>Best Buy employees entered information into the blogs every day, using online forms that output RDFa. Myers told us that the use of RDFa makes "human input from our store employees more visible on the Web." </p> <p>Best Buy is using <a href="http://www.heppnetz.de/projects/goodrelations/">Good Relations</a>, a Semantic Web vocabulary for e-commerce that describes product, price, and company data.</p> <p><img src="http://www.readwriteweb.com/images/bestbuy_rdfa2.jpg"></p> |
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